TRUCK MONTH IS HERE, But Which Battling Brand is Best for You?
Somethin’ bout a truck
We like Big Trucks and We Cannot Lie!
Whether you’re into automotive or not, one thing has become exceedingly clear over the past few years—the U.S. just can’t get enough of the full-size pick-up. According to Car and Driver, Americans bought more two-ton beasts than new vehicles, period in 2017. And you don’t have to be in construction or have a work excuse to buy one of these bad boys anymore. No sir, if you want to drive a gas-guzzling, house-hauling, mud-eating, road-dominating, automotive god “just for fun” no one is going to judge you. Because though they’re built for durability and smart as they are tough—as much as we hate to use this adjective—they are pretty hunks of metal.
We’re not biased… OK, maybe just a little. But you really can’t go wrong when you purchase any one of America’s trucks. Whether you’re a sucker for Silverado’s, faithful to the F-series, or a loyal part of the RAM fam, you’re winning. No matter what. But let’s start with the brand that introduced the pick-up body first back in 1925.
It’s no secret that the Ford-F-150 has a history of success. There’s a reason it’s held onto its #1 selling Truck in America title for 33 consecutive years. Dominance is in its DNA. And trust us, it isn’t lonely at the top.
Let’s start with reliability. According to Autobytel, there are more F-series trucks on the road with 250,000 miles or more on them than any other brand. And Ford’s explanation? It’s no coincidence, “It’s by design.” The rugged off-road king was put through 10 million miles of testing before it was offered for sale. It voyaged the country, hauling trailers through desert plains and over mountain tops. From heat to snow, to rain and sleet, the only maintenance required was a new air filter every now and then. But other than that, the truck ran flawlessly.
But if there’s one thing you risk when buying a truck, it’s poor gas mileage. Well, not so much with the F-150. The Ford engineering team have focused their efforts on improving fuel efficiency on their most beloved model year after year. Between the adoption of military grade aluminum alloys and 3.5-liter turbocharged EcoBoost engine, Ford shaved nearly 700 pounds of deadweight off the body, generating 365 horsepower and 420 ft-lbs of torque. The monster of an engine delivers 26 miles per gallon. Efficiency courses through its veins.
Now, some faithful truck owners don’t think a pick-up should have all the bells and whistles, which is why the F-150 has the option for luxury. Cognac leather, heated and cooled seats, an 8” touch screen, Alexa connectivity, and so much more have been added for comfort and charisma.
So if you’re looking for a smooth operator with a reputation of luxury interior, the F-150 is calling your name. With a brute force that takes the worry out of highway merges and an ability to haul a three-ton trailer without a trace of evidence, the Ford F-150 is a true competitor in the American-Made’s.
And coming in hot with its bold and unmissable presence is the Motor Trend Truck of the year—the 2019 Ram 1500. Light-duty luxury, refinement, and capability collide in the high-strength steel frame. A class-exclusive 12” touch screen radio is embedded in the quietest cab a truck could have. The 2019 Ram 1500 dwells in the courts of zero compromises.
The built up beast consists solely of high-strength steel. With Best-in-Class V8 engine towing and Active-Level Four Corner Air Suspension, this truck maxes out at 12,750 pounds of towing and 2,300 pounds of payload. Refined from the inside out, the all-new god of grit was made to reinvent the standard of strength when it comes to work trucks.
The available Uconnect 12.0 with Navigation features the titan of touchscreens. The 12-inch, customizable, split-screen, pinch-and-zoom technology is easy-access to new worlds while on-demand SiriusXM with 360L connects you wherever you are in the world. If you’re looking for careful craft, and appreciate major advancements year after year—the 2019 RAM will not disappoint.
If you’re the rugged type who isn’t into the sleek interior as much as the capability—the Chevy Silverado is the one for you. What was once known as the C/K pickup would quickly rise to become one of the most envied classics in the motor industry. The first generation Silverado would come with several custom options—the classic two-doors, or an extended cab with four doors; three bed lengths, and three engines.
The second generation was released in 2007. The off-roader was built even tougher and suited up with a whole new steel frame and V8 engine. The model also introduced the choice of a 2-wheel-drive or 4-wheel-drive.
2014 was when the third generation Silverado made its appearance. It was the year of possibility with three options for EcoTech3 engines delivering up to 420 horsepower. Not only was third gen Chevy’s toughest yet, but it was also a total brainiac. This truck provided technology features like MyLink infotainment, Bluetooth audio, Bose premium, USB ports, and OnStar navigation. It was safe to say the third generation quickly made its ancestors outdated.
The robust breed was reimagined with enhanced comfort in High Country, redefined rugged capability in Trail Boss, and amplified utility in Work Truck. That is the 2019 Chevy Silverado lineup, plus a little more; all 2019 models will sport the all-new Durabed.
The Durabed does the dirty work for you with its best-in-class cargo volume that hauls more and lags less. It’s available 120v outlet and LED Rear Task Lighting makes modern convenience look inconvenient. And the 12 fixed tie downs weighed in to secure 500 lbs. each, no problem.
While each truck has its own unique personality, they all haul home a bedload of gold medals. So if you’ve been itching to get out of the minor league and start driving one of the big dog’s, it’s time to pounce during Truck Month at Apple Autos.