We Don’t Have “That Thing” You’ll Find at Other Car Dealers

March 20th, 2019 by

Not a lot of people that come into a dealership are “just looking,” and car salespeople know that.

Beware of “That Thing”

“That Thing” is that gut feeling when you walk into a car dealership. It’s when you avoid admitting to a salesman that you’re interested in buying in fear of the hard sell. It’s the “Wait, how is it already 7PM?”, or “How many times is this guy gonna go ‘talk to his manager’?” It’s that realization that your salesman is more interested in selling you a car than understanding your current situation.

While it may come in different forms, “That Thing” always sounds the same— “What do I have to do to get you into a car today?” And once you hear that, you know “That Thing” is lingering in the fine print and salivating over your trade-in. Don’t let the genuine Starbucks espresso machine fool you. “That Thing” will join you in the lobby for a cup of coffee. It specializes in making phony look unfeigned.

The Good News

The good news is: we don’t have “That Thing” at Apple Autos. There’s no stalling tactic, no hidden agenda, and definitely no uncomfortable negotiating. In fact, our Sales Consultants are not paid on commission, they get paid the same whether a customer purchases a $2,000 car or a $100,000 car. This differentiates us because the focus turns to what is best for the customer, not the sales consultant’s pocket book. Simply put, our sales consultants are paid based off of your satisfaction with the overall experience. You wanna know why? Because we believe in people over profit.

We have a straightforward business model, One-Low Price, Plain and Simple. Yes sir, what you see is what you get. Our very best price is clearly marked on every vehicle in our lot and online. No hassle and no games. (Unless 100% transparency is a game. And if it is, we win.)

And our business model doesn’t end after you commit. Your satisfaction is of utmost importance to us, which is why we have a 7 day/300 mile money back guarantee and no questions asked. In addition, we offer a 30-day exchange policy on all used vehicles.

Yeah, “That Thing” doesn’t match our vibe at Apple Autos. Because when it comes to relationships, we’re in them for the long haul.

It’s different here.

Posted in Shopping Tips